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How BMW Group built a culture of wellbeing with Hadify

Building a culture of wellbeing through engagement, movement and purpose.

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BMW Group chose Hadify's most comprehensive wellbeing solution, combining the Hadify platform with tailored wellbeing initiatives, workshops, and community impact activities to put employee wellbeing at the heart of its workplace culture.

Engagement Rate

More than double the industry wellbeing benchmark, demonstrating strong employee participation and sustained engagement across wellbeing initiatives.

77%

Challenges that inspire participation

BMW Group continuously uses the Hadify platform to launch wellbeing challenges aligned with their culture.  In every initiative employee participation is rewarded

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During the Dubai Fitness Challenge, employees joined forces to virtually connect BMW Group’s Dubai offices with its headquarters in Munich, collectively covering more than 5,700 km through walking, running, and everyday movement.

 

The initiative fostered engagement, teamwork, and healthy habits, while the most active participants were recognised and rewarded for their efforts.

From Dubai to Munich

Dubai Fitness Challenge

Beyond the platform

As part of the Thrive package, BMW Group also benefits from a range of wellbeing initiatives delivered by Hadify and its trusted partners.

Beyond the platform

As part of the Thrive package, BMW Group also benefits from a range of wellbeing initiatives delivered by Hadify and its trusted partners.

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All-in-one Wellbeing Software

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